Platform integration
GA4 Integration
We read your website’s real audience via Google Analytics 4. AI Match compares GA4 segments with Instagram influencer audiences to build a data-driven shortlist.
Where it is used on the platform
- GA4 property connection
- Web audience demographics and behavior signals
- AI Match (GA4 → Instagram) matching
- Influencer fit scoring against campaign target audiences
Real audience
Uses your site’s real GA4 visitor profile instead of guessed personas.
Fast matching
After connecting, AI Match produces a fitted influencer list within minutes.
Conversion-minded
Traffic and conversion signals surface creators closer to sales outcomes.
Brand panel
GA4 is managed in the brand account; data is processed for matching only.
GA4 data is used only for matching and campaign decision support.